Don’t Let Your Personal Brand Lose Relevancy

Today, I spoke with Tim Manners about brand relevancy. Tim cites various examples about people and companies that are staying relevant and others that are not. When it comes to personal branding, you have to stay relevant by having the latest skills and by following the latest trends (even starting a trend). You have to constantly remind others of your existence and as technology changes, you should use the latest channels to get your messages across because your audience will be there.