A lot has been on my mind this week, including a research report by Careerbuilder.com that just came out stating that “One-in-Five Employers Use Social Networking Sites to Research Job Candidates.” In the UK, this number is “One-in-Four,” which is only 3% more. Everyone started blogging and writing about this report. When this press release first came out, I thought to myself “nice, this is more evidence for why people need to care about the existence of their personal brand on social networks.” Then I took my nightly run around my apartment complex and started to think hard about this. First, I will cite the key take-aways from this report and let you analyze it for yourself. Second, I will give you my thoughts. Third, I’ll give you a few tips.
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