Posted on August 24, 2008 by Kristin Gissaro from http://talentmash.com/

NOTE: I am not drunk or high…just a realist with an addiction to silver linings.

Although Tropical Storm Fay was really more of a pain in the rear for me personally, (tree falling in my back yard, flooding, etc.), I realized how she represents more than just a weather phenomenon.

After this realization, I started thinking about how it related to our industry. From this thought came “The Fay Approach”.

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